In 2010 American Express launched a Small Business Saturday campaign to encourage consumers to remember the little local guys during the holiday shopping season. Small Business Saturday is the Saturday after Thanksgiving and since 2010 the trend has grown exponentially. American Express has done a great job with providing marketing tools to the small businesses to help communicate the “Shop Small” message to local communities and simultaneously offer a Small Business Saturday incentive to bring people to their store. If you are purchasing items with your American Express card, you can register you card ahead of time to receive statement credits by purchasing at verified small businesses.
We think that you should shop small all year round but love that there is a day dedicated to supporting small business. It helps create awareness in our small state and gives small business owners a platform to say what they do and why they do it.
This post’s intention is to remind you the importance of living local, shopping small and supporting the community you live in. You’ll see statistics pulled from resources around the web, primarily the American Express Open Website. I’ve also created #ShopSmall and #LiveLocal images specific to Delaware. Feel free to use them and share them with your community Thanksgiving week and throughout the year!
One more thing – share with us some of your favorite places to eat and shop small on Small Business Saturday and throughout the year. If you want to share why one of the reasons you will shop small this Saturday- we’d love to hear your thoughts too!
I’ll go first! I love the experience that comes with shopping small – the “mom and pop shop” feel that you get from a unique atmosphere and friendly, knowledgeable service. I love that you can talk to the owners and truly see what makes them so passionate and thrilled to do what they do. They are always asking for feedback and trying to see what they can do to fine tune the art of their industry.
Here are a few of my favorite “little (but awesome!) local guys” in Delaware:
Nottinghill Coffee, Lewes, Delaware
Teller Wines, Lewes, Delaware
Chateleine’s (Jewelry), Lewes, Delaware
a (MUSE.), Rehoboth Beach, Delaware
Browseabout Books, Rehoboth Beach, Delaware
Pickled Pig Pub, Rehoboth Beach, Delaware
Pig + Fish, Rehoboth Beach, Delaware
The Backyard, Milton, Delaware
Dolce Coffee & Bakery, Milford, Delaware
Abbott’s Grill, Milford, Delaware
Witt Brother’s Market, Wyoming Delaware
Delaware Bay Trading Company, Camden, Delaware
Fifer’s Orchard, Wyoming, Delaware
TA Farms, Wyoming, Delaware
Bayard Pharmacy, Dover Delaware
Bel Boutique, Dover Delaware
Frankfurt Bakery & Deli, Dover Delaware
Dinos & Darlings, Dover, Delaware
Restaurant 55, Dover, Delaware
Kaizen Karate Academy, Dover, Delaware
Painted Stave Distillery, Smyrna, Delaware
The Young Bean Cafe, Clayton, Delaware
Willey Farms, Townsend, Delaware
Cantwell’s Tavern, Odessa, Delaware
1861 Gastropub, Middletown, Delaware
First & Little Boutique, Middletown, Delaware
Purple Sage Tea, Middletown, Delaware
Fromage Cheese Shop, Middletown, Delaware
La Piazza Italian Restaurant, Middletown, Delaware
Soffritos Italian Grill, Newark, Delaware
The Corner Bistro, Wilmington, Delaware
BellaVista Trattoria & Pizzeria, Wilmington, Delaware
Outside of Delaware:
We had such an amazing time here that they are certainly worth mentioning to remember the little guys when you are on vacation too!
Oh My Chocolate, Stevensville, Maryland
Southsides Bar & Grill, Chesapeake City, Maryland
The Aldrich House, Williamsburg Virginia
Tria Wine Bar, Philadelphia Pennsylvania
The Lotus Guest House, Provincetown Cape Cod Massachusetts
The Pickle Jar Kitchen, Falmouth, Cape Cod Massachusetts
The Quahog Dive Bar, Falmouth, Cape Cod Massachusetts
I’d love to hear your favorite places to live local!